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At MontaVega Media, we provide video production services that seamlessly integrate with any marketing and client-facing platform you use. We work with high-volume clients based out of the Austin area as well as numerous small/medium-sized businesses locally and internationally. We pride ourselves on our communication, responsiveness, and quality of work. Our in-house creative team works closely with digital strategists to ensure an original and cohesive brand representation.


It has recently come to our attention that MontaVega Media is a Clutch leader in Texas’ video production industry. Clutch is an established B2B reviews platform that helps firms connect with the solution providers they need to improve effectiveness and increase productivity.


Throughout the year, Clutch highlights its highest-ranking firms across industries and locations. The Clutch Leader Awards recognize companies' commitment to building their expertise, providing stellar customer service, and producing high-quality results for clients. These firms meet their methodology's standards of excellence and can be trusted by potential B2B buyers to excel at new projects.


“Clutch is an outstanding platform and we are always honored to be recognized. We want to thank Clutch and our amazing clients!”

– Trey Parr, Chief Brand Officer, MontaVega Media


We are very grateful to our clients who trusted our capabilities to make their dream a reality. It’s a satisfying feeling to receive such radiant feedback on our Clutch profile from people we’ve worked with. Here’s what they had to say about working with us:


“The point of contact was very easy to communicate with and helped us along the way in the video process. Any edits needed were made right away.”

– Cole Hays, Supply Chain Analyst, Flooring Company


Even if you're not quite ready to get started on a new idea, re-brand, or set of marketing

creative, we love to talk ideas. Get in touch with us.


What is brand awareness? It’s a fairly general term describing how recognizable your brand is to your target market. What’s an easy way to make your brand stand out? Video. In this blog, I’ll break it down a little further to help readers understand just how important video can be in promoting your product(s) or service(s).


What are the different avenues for video?


Not every video advertisement has to be a TV commercial. If that’s something within the budget for your company, then by all means go for it. It’s a great tool to show your brand in front of a large audience. A major downside may be the lack of ability to target a certain audience. If you’re promoting a product or service in a specific area, running a commercial on a local network is a solid option.

In recent years, social media has transformed into the largest marketing platforms and is relatively inexpensive in relation to TV. Click on Instagram or Facebook and see how many video advertisements you see within the first few seconds of scrolling. Because of it being a saturated place for video advertisements, you have to make sure yours stands out. Just producing a quick video won’t always work. Get with a company, and really plan out a high quality video. This will help maximize your return on investment with the proper marketing.


Another great option is creating an evergreen video for your website. An evergreen video should have the ability to be used for several years and demonstrates the core values of your brand. It is very common to use these in the banner videos on a company’s website.


How will my video be seen?


To put it simply, money. I’m sure many of you have come across the phrase, “it takes money to make money.” Unless you make a video and by a slim chance it goes viral, you have to put a sum of money behind it. The good thing about it is, that sum of money is up to you. Putting money behind a video advertisement on Facebook or Instagram can go a long way in boosting your brand awareness. The more people see you, the easier it will be to remember you. The more people that remember your brand almost always equals more sales. Create positive brand awareness through video and the graph should trend up.



To summarize, brand awareness is key to a successful company. Video production is a major component in creating this awareness. Don’t shy away from it because EVERYONE is using it. If you’re looking for an agency to help get you started, look no further than the team here at MontaVega Media. I know, I know, that was a shameless plug. I’ll leave you with a quote from NYTimes bestselling author, Rodd Wagner…


“The best happens when you and someone who has strengths that complement yours joins forces and focus on a single goal. Your strengths cancel out your partner’s weaknesses and vice versa. You accomplish together what could not be done separately.”


You provide the idea, we’ll polish the idea and make it come to life. Thank you for reading!

3D animation has become wildly popular in recent years as I’m sure most of you have seen. I mean…have you checked out the latest video games that have been released? The graphics are INSANE. They have been taken to an entirely new level thanks to modern technology and the advancement of 3D animation. 3D animation is not only used for video games, film, and TV, but also tons of companies are turning to it for their advertising. I know y’all have seen “The General” from The General Car Insurance commercials. That’s a great example of one of the earlier forms of 3D advertising.


These types of advertisements literally and metaphorically jump out at you. The animation is designed to capture and keep the attention of viewers to hopefully buy their product/service. The idea is to engage the audience, make them excited or at least somewhat interested in whatever it is you’re trying to sell.


“Based on the early results and the feedback from several large and notable brands including Nike, Adidas, Peugeot, LG and many others, 3D advertising is not only here to stay, but will revolutionize the way brands and advertisers think about ad creatives and campaigns.” - Forbes.com



Some of the largest brands in the world are using 3D advertising, so why not you? Animation is seen in a variety of forms across several different mediums. It’s a new form of advertising that is here to stay. It’s as easy as hiring a design firm → MontaVega Media, or attempting to learn the software yourself. I’d go with the first option, BUT that’s just me. The value of 3D animation is enormous and you can see that through quick research. You’ll not only find studies, but I’m positive you’ll run into a 3D pop-up ad along the way.


Check us out!


Website:

https://www.montavega.com/


Facebook:

https://www.facebook.com/MontaVega


LinkedIn:

https://www.linkedin.com/company/montavega-media


Instagram:

https://www.instagram.com/montavegamedia


View our portfolio here